WHAT IS COLOR?
There is more to color than just what meets the eyes. Color influences perceptions, touches emotions, and sways decisions. There are many fascinating ways that our physical bodies, our brains, and our cultures shape the ways in which we interact with colors. As you continue learning about color, you will begin to recognize and understand how it influences your own perceptions, emotions and decisions. You will begin to understand why you connect with and like certain colors over other colors and why two people can feel differently about the same color. Understanding the effects that color can have on you, will help you to better control your emotions and state of mind. So when we look at a color, it is transferred from our eyes to the brain where a hormone, depending on the color, is released that can effect our emotions either positively or negatively. Since we are constantly surrounded by color, it’s pretty hard to avoid some form of effect on our emotions whether it be positive or negative depending on how we connect with that particular color.